Partners who want more than a sticker on a car.
A handful of companies ride along with me. Here's what that delivers.
What partnership delivers
A partnership with Jaap van Lagen isn't a media buy. It's a platform.
International visibility.
Porsche Mobil 1 Supercup as a support race to Formula 1. Porsche Carrera Cup Benelux. Long-distance races on renowned European circuits. TV broadcasts, online streams, press attention in the Netherlands and beyond.
B2B and hospitality.
Access to the paddock, meetings with other partners, behind the scenes with the team on race weekends. The places where relationships are really built.
Content collaboration.
Drives, demos, customer events, masterclasses on the circuit. Activation that goes beyond branding.
Story.
A Monaco win, multiple national and international championships and a current championship title.
Partnering with Jaap?
If you're looking for a partnership, the conversation starts here. Get in touch and together we'll put together a fitting package with a good mix of exposure and experience.
Become a partner Become a partnerPartners and sponsors
Nearly 30 years on track
Six championship titles. One Monaco win. And a Porsche Carrera Cup Benelux title to defend in 2026.
Nearly 30 years on track
Six championship titles. One Monaco win. And a Porsche Carrera Cup Benelux title to defend in 2026.
Coaching session highlights
Work with Jaap?
Whether you're looking for coaching, a partnership or a story, the conversation starts here.












